Apr 13, 2016

Lando Backs Colt 45 (again)

When I read this being a huge Star Wars and Colt 45 fan (yes I did try it in my earlier college years), I had to repost it and put in my 2 cents. This is an awesome marketing idea. I remember the smoothness of these ads when I was PBA (pre-beer age) and thought I'd like to be Billy Dee suave. Of course, we have people claiming race targeting, etc. blah blah blah. But Colt 45 only carries a 5.6%abv, which is what most craft beer drinkers pee and considering The Most Interesting Man was just retired I think Pabst is hitting a home run. No one persecuted Dos Equis for their 9 year run and the last time a checked Lando was targeting Tie Fighters (pew pew). I just wish he had cut his nails in the new commerical.